Industry: IT-Software / Software Services
Functional Area: Mktg / Advtg / MR / Media Planning / PR / Corp. Comm.
Employment Type: permanent, Full Time, day
Ø Execute tests, collect and analyze data and results, identify trends
and insights in order to achieve maximum ROI in paid search campaigns.
Ø Track, report, and analyze website analytics and PPC initiatives and
Ø Manage campaign expenses, staying on budget, estimating monthly costs
and reconciling discrepancies.
Ø Optimize copy and landing pages for search engine marketing.
Ø Perform ongoing keyword discovery, expansion and optimization.
Ø Research and implement search engine optimization recommendations.
Ø Research and analyze competitor advertising links.
Ø Develop and implement link building strategy.
Ø Responsible for managing all SEO activities such as content strategy,
link building and keyword strategy to increase rankings on all major
Ø You will also manage all SEM campaigns on Google.
REQUIRED EXPERIENCE, SKILLS AND QUALIFICATIONS:
Ø Minimum 1-3 years of SEO, SEM, SMO, keyword research/ timeframe analysis, On - page Optimization, Off - page Optimization experience.
Ø Google analytics, Web analytics.
Ø Well versed in white hat technologies used in SEO.
Ø College graduate in any discipline, preferably in Engineering,
PERKS AND BENEFITS:
Ø Salary will be discussed according to the current CTC.
UG: Graduation & exp. in same